Christian Steiger

some selected webbuzz


Dezember 2010

2010 Was the Year of Integration for Zoho

Zoho logo 150x150 Zoho’s Raju Vegesna wrote a post looking back at Zoho CRM in 2010, emphasizing all the new integrations Zoho has rolled out this year. According to apost on Twitter, Zoho released a new CRM integration every six weeks. Meanwhile, the company released several integrations between its own products, such as Zoho Wiki and Zoho Projects. This was clearly the year of integrations for Zoho.

Zoho Mail and CRM integration screenshot

Here are the Zoho CRM integrations released this year:

  • Integration with Google Apps and is part of Google Apps Marketplace
  • Integration with Google Docs
  • Integration with Gmail through Gmail Contextual Gadgets
  • Integration with QuickBooks
  • Integration with Telephone Systems
  • Integration with Google Sites
  • Integration with Creator
  • Integration with Zoho Chat

And here’s a list of this year’s integrations between Zoho apps:

  • Zoho Wiki Integration with Zoho Projects
  • Zoho Chat integration with Zoho Projects & CRM
  • Zoho Creator integration with Zoho CRM & Invoice​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​
  • Zoho Reports integration with Zoho Creator
  • Tasks Integration with Projects & CRM
  • Zoho Search
  • Zoho Mail & Zoho CRM

There’s a tension in enterprise software between the suite/Swiss Army knife approach and the best-of-breed approach. Zoho seems to be trying to have it both ways. It offers both a mammoth suite of business applications to customers such as GE. But it also offers its applications ala cart through channels such as Google Apps Marketplace, where ZohoCRM is the third most popular application. These integrations may attract customers that use one of Zoho’s best-of-breed solutions for other platforms to its larger suite of integrated offerings.

Some vendors, such as Jive and are making a transition into becoming platform companies. Zoho has had an app store since 2008, selling apps built with its Zoho Creator tool. It also has an API. So to some extent, it’s in the platform business too.

It will be interesting to see where Zoho goes in 2011. Will it focus on improving a few strong apps, keep expanding its suite or focus on its platform? Or will it keep juggling all three activities?


Chinese: The New Dominant Language of the Internet

The Web TV Battle

In-depth Report by Sysomos on Twitter’s Growth

In keeping with our efforts to offer insight to the fast-growing TwitterSphere, we decided it was time to see exactly how many details Twitter users are divulging. To put together our report, we examined over a billion tweets and compared to our 2009 study.

Some highlights of our comparison of Twitter usage between 2009 and 2010 include:

  • Users with 100+ friends have increased by three-fold to 21% since 2009.
  • 22.5% of users accounted for about 90% of all activity.
  • 80% users have made fewer than 500 tweets.
  • Justin Bieber is one of top two-word phrases and top name in user’s bios.
  • Significantly more users are disclosing their location, bio and web information in Twitter profiles.

To start, we looked at whether people provided personal information within their bios. The number of Twitter users offering this information has more than doubled to 63.3%, compared with 31% in 2009.

Twitter Statistics 2010

As well, 82% of Twitter users now provide a name, compared with only 33% in 2009. Meanwhile, 73% provide location information compared with 44% in 2009, while 45% of users submit a Web site address versus 22% a year ago.

Twitter Statistics 2010
Twitter Statistics 2010
Twitter Statistics 2010

This indicates significantly more Twitter users are comfortable disclosing information about themselves, perhaps suggesting the growing importance of having a public profile on one of the world´s largest social networks. At the same time, the growing amount of personal information available is making it easier for companies to target individuals based on their interests, professions or location.

In addition the information revealed by users, we also took the opportunity to get more insight into the activity of people on Twitter.

How Long on Twitter?

In looking at how long Twitter users have been on the service, one of the surprising discoveries was how many of people have joined this year. From January until mid-August, new users accounted for nearly 44% of the total Twitter population. People who created a profile before January 2009 only accounted for 4.7% of the total population.

Twitter Statistics 2010 Growth in Accounts


When it comes to number of friends that people have on Twitter, only 0.05% have more than 10,000, and only 2.05% have more than 1,000. The vast majority of users – 95.8% – have less than 500 friends.

Twitter Statistics 2010 Friends

When we looked at the granular level, we found that number of users with up to 5 friends has decreased considerably from 37% to 21%, and those with more than 100 friends has increased by three-fold to 21%. Twitter users are consuming more updates and perhaps following more people outside their friends circle. This is a significant change from last year.

Twitter Statistics 2010


Only 0.06% of Twitter users have more than 20,000 followers, and only 2.12% have more than 1,000 followers. Meanwhile, 95.9% have less than 500 followers.

Twitter Statistics 2010 Followers

Users with up to five followers has decreased from 46% to 32%, while users with more than 100 followers has more than doubled to 16% from 7%. This shows an increased level of connectivity as Twitter becomes more popular and mainstream.

Twitter Statistics 2010

Tweets Made

Of all Twitter users, only 0.18% have made more than 25,000 tweets, while 2.7% have made more than 5,000 tweets. More than three-quarters of Twitters users – 80.6% – have made fewer than 500 tweets.

Twitter Statistics 2010

Total Tweets

A small hard-core group (2.2%) have accounted for 58.3% of all tweets, while 22.5% have accounted for about 90% of all activity.

Twitter Statistics 2010 - Total Tweets

Followers vs. Average # of Friends

In looking at how many followers that someone has compared with how many friends, the follower-friend ratio is fairly even until about 1,050 followers. Then, the numbers start to skew with the number of followers starting to significantly outpace the number of friends.

For example, someone with 1,050 followers has an average of 1,003 friends. A person with 1,500 followers only has an average of 1,137 friends, while someone with 5,000 followers will have 3,711 friends. It is interesting, however, to see the ratio become balanced again when someone has 10,000 followers, they will have an average of 9,636 friends.

Twitter Statistics 2010

Friends/Followers Ratio

When looking at the friend-follower relationship, the numbers are fairly balanced throughout with a few exceptions.

Twitter Statistics 2010

The Most Active Tweeters

In looking at the most active tweeters, it appears that many of them are automatic feed generators.

The most active tweeter is qanow (@qanow), which has posted more than 366,000 tweets. Among the few real people on the list are Mike Hanes (@mikehanes), an IT recruiter who has made more than 300,000 tweets, and Dustin Labarge (@dustinlabarge), a writer who had done more than 117,000 tweets.

Top tweet contributors (in our sample of tweets)

Bio keywords

Within the bios of Twitter users, the most popular keywords are love, life, music, follow, Twitter, world, live, student, know and girl.

Twitter Statistics Tag Cloud
Twitter Statistics Tag Cloud


Sysomos analyzed more than a billion tweets generated by over 20 million Twitter users in 2010. This included bio, web site address and location information (both textual and lat / long) disclosed in their profile pages.

Our previous study published in June 2009 analyzed 11.5 million Twitter accounts, including the indexing of user profiles, status updates and other details.

The Anatomy of a Perfect Landing Page

App Store Visualized

Blue Ocean Strategy eBooks

Blue ocean

Top eBooks

  1. 1

    A Conversation with W. Chan Kim and Renee Mauborgne authors of …

    A Conversation with W. Chan Kim and Renee Mauborgne authors of BLUE OCEAN STRATEGY 1) What is a blue ocean strategy? Kim & Mauborgne : Blue Ocean Strategy is a way to make the …

    FileName: Interview.pdf

  2. 2

    Blue Ocean Business (Re)Modeling Ideas

    Blue Ocean Business (Re)Modeling Ideas „Blue Ocean Strategy“is the title of a book and refers to strategies which deliver new value to existing customer needs.

    FileName: BlueOceanIdeas.pdf

  3. !

  4. 3

    blue ocean strategy®

    • Data: 150 strategic moves, more than 30 industries, over 100 years (1800-2000) • Variables considered: industrial, organizational and strategic Researching the history of blue

    FileName: bos_web.pdf

  5. 4



    FileName: Blue Ocean Stock Product Line.pdf

  6. 5

    Blue Ocean Strategy

    Blue Ocean Strategy First edition cover Author W. Chan Kim and Renée Mauborgne Country United States Language English Genre(s) Business Management Publisher Harvard Business …

    FileName: blue-ocean-strategy—wikipedia.pdf

  7. 6

    Blue Ocean Strategy

    Book Review: Blue Ocean Strategy how to create uncontested market space and make the competition irrelevant inspired by W. Chan Kim/ Renée Mauborgne Systemic Excellence Group …

    FileName: SEgroup_Blue_Ocean_Strategy.pdf

  8. 7

    Blue Ocean Institute | Home

    Download FishPhone Today. Special Site Edition: 2010 Gulf Oil Disaster

    FileName: Seafood_Guide_March2009.pdf

  9. 8

    Professor W. Chan Kim

    Professor W. Chan Kim Co-author, Blue Ocean Strategy Ranked amongst the world’s top ten most infl uential business thinkers The challenge is not to emulate what other companies …

    FileName: Final_Blue_Ocean_Registration_Seminar_Info.pdf

  10. 9

    Getting There First: Louisiana’s Blue Ocean Initiative

    3. . . And we’ve been positioning our state for greater economic success ▪ Workforce development reforms ▪ Governmental ethics reform ▪ Business tax reform ▪ Infrastructure …

    FileName: BlueOcean010609FINAL.pdf

  11. 10

    Blue Ocean Strategy

    Blue Ocean Strategy © Copyright 2005 get A bstract 2 of 5 Relevance What You Will Learn In this Abstract, you will learn: 1) Why you want to …

    FileName: StreamFreeAbstract?dataId=4773

  12. 11

    Blue Ocean Strategy

    Blue Ocean Strategy by W. Chan Kim and Renée Mauborgne harvard business review • october 2004 page 1 C OPYRIGHT © 2004 HAR V A R D BUSINESS SCHO OL PUBLISHING C ORP OR A TION.

    FileName: Blue_Ocean_Strategy.pdf

  13. 12

    The Book and the Authors

    Yellow Tail Value Curve . Price “The Essence of a Great Land” Three Tests of a . Blue Ocean Strategy: 1) Focussed. 2) Divergent. 3) Compelling Tagline

    FileName: Presentation.ppt

  14. 13

    Ocean Strategy, Red or Blue, belongs in the Dead Sea!

    Blue Ocean Strategy Whitepaper Critique © TRU Group Inc Tucson Arizona USA + Toronto Canada + Sonora Mexico Tel: USA 1-520-575-0674 Canada1-416-935 …

    FileName: TRU-Blue-Ocean-Strategy.pdf

  15. 14


    Visi Pramudia BLUE OCEAN STRATEGY BLUE OCEAN STRATEGY How to Create Uncontested Market Space and Make the Competition Irrelevant Authors: W. Chan Kim …

    FileName: blue-ocean-strategy.pdf

  16. 15

    Blue Ocean Strategy: FROM THEORY TO PRACTICE

    Not surprisingly, the result has been a fairly good understanding of how to compete skillfully in established markets, from analyzing the underlying economic structure of an …

    FileName: Blus ocean strategy.pdf

  17. 16

    Blue Ocean Strategy

    Blue Ocean Strategy How to Create Uncontested Market Space and Make the Competition Irrelevant W. Chan Kim Renée Mauborgne HARVARD BUSINESS SCHOOL PRESS BOSTON, MASSACHUSETTS () () () () ( …

    FileName: pdf244.pdf

  18. 17


    BLUE OCEAN INSTITUTE BLUE OCEAN INSTITUTE Farmed Clams, Mussels, and Oysters Shellfish filter feed and don’t require fishmeal or fish oil for food.

    FileName: Seafood_Guide.pdf

  19. 18

    Blue Ocean Strategy

    Blue Ocean Strategy W. Chan Kim & Renee Mauborgne, 2005 Red Oceans vs. Blue Oceans Red Oceans represent all the industries in existence today. This is the known market space.

    FileName: Blue Ocean Strategy.pdf

  20. 19

    Blue Ocean Strategy challenges companies to make competition …

    T AcAdemy® Magazine / aUTUMn 2008 18 The concept Kim and Mauborgne describe in ‚Blue Ocean Strategy‘ – the #1 Strategy Book of 2005 – is as simple as it is fascinating.

    FileName: Academy_magazine_Autumn08.pdf

  21. 20

    Executive Blueprints Blue Ocean Guide

    Executive Blueprints Executive Blueprints, Inc © 2006 blue_ocean

    FileName: blue_ocean.pdf

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